Pricing and the New York thought process.

January 2nd, 2012

I think I have settled in my mind what is wrong with New York pricing.

 

The idea we have here is to charge what we feel is fair for

a) The effort required.

b) The skill required.

c) The time we put in to learn the skill required.

d) The tool required.

e) The likelihood that something will go disastrously wrong.

f) The part availability and cost.

The idea amongst many businesses in New York, is to charge what “people are willing to pay.”

I wish my conscience allowed this. I’d be a very rich man by now.

I am glad that the people I have the privilege to work alongside everyday feel the same way.

 

screentek screentekinc = laptopscreen1

October 4th, 2011

  screentek, also known as screentekinc, and laptopscreen1 are the same company. They do an excellent job of hiding this from the general public; separate addresses, and phone numbers. Creative content, branding, & corporate images are completely different between the two. A long long time ago, ba Continue Reading »

Unibody Macbook Pro Display Assembly Repair & Replacement Service

September 23rd, 2011

  Unibody display assemblies are expensive; especially for split back unibodies. Before I delve into this blog entry, let’s first define what I mean when I say “split back” Unibody. A split back Unibody is a Unibody Macbook Pro from 2008, when the battery was user removable. Every Ma Continue Reading »

LCD shells for cheap – clamshell assemblies for Unibody Macbooks!

September 3rd, 2011

  We will soon be offering full assembly replacement services to the end consumer as well as to repair centers. Many companies have offered these services in the past, with two common pitfalls. a) They buy the part from Apple, at high markup and pass it off to you. b) They give you a used assembly, [. Continue Reading »

Self masturbation; the art of reviewing yourself, bribing the customers, and paying people to like you.

July 23rd, 2011

  You probably do your research before using a company that provides an important service. Companies understand this, and need themselves to be viewed in the best light possible by the savvy customer. I’ll let you put together what’s going on here, through these three pictures. Make sure t Continue Reading »

YUFIXIT.COM stole our material!

July 10th, 2011

  Check it out: http://www.rossmanngroup.com/img/copycat.jpg If you want to see the eBay ads: Theirs:  http://cgi.ebay.com/iPhone-4-Cracked-Glass-Screen-Repair-Service-/300573826929?pt=LH_DefaultDomain_0&hash=item45fb989f71 Ours: http://cgi.ebay.com/iPhone-4-Cracked-LCD-Glass-Screen-Repair-Service Continue Reading »

Sales, and how saving people money still makes you the bad guy.

July 8th, 2011

  A lot of new business people fall into the trap of trying to be too nice to everyone. Unfortunately, sometimes I fall for that, four years into this. I pay nearly $4000/mo for a warehouse & repair shop 2 blocks from Penn Station, and for assistant workers in the operation of the supply and repai Continue Reading »

Expansion & ethics in the repair industry.

June 29th, 2011

  This industry has its moral issues.  The one I’d like to discuss today, is expansion. There are many devices out there with many issues that the average joe is going to encounter. How do we decide what we’re going to fix and what we won’t? Almost every business tries to grow too qu Continue Reading »

The idea of a lifetime warranty.

June 8th, 2011

  Mission Repair recently released a lifetime warranty. I like the idea of a lifetime warranty. Kudos to them for not being afraid to advertise it. The idea being, if you break your device again, you pay a reduced rate to have it repaired again instead of full price. I’ve been doing this since 2 Continue Reading »

Bye to a by appointment business model.

May 12th, 2011

  For years, I had a by appointment business model. Set a time, location, and model of your machine, and someone will come to you. In addition to the house call business model, you can also come by the workshop to have your machine fixed. Call and set up an appointment if you want someone to [...] Continue Reading »